Launched in Chennai in 1977, Dinakaran is a Tamil broadsheet newspaper that is published from the following eight centres across Tamil Nadu plus four other centres in other parts of India:
Chennai (2,89,666), Coimbatore (1,72,003), Madurai (1,50,620), Nagercoil (39,363), Salem (1,34,253), Tiruchirappalli (1,73,919), Tirunelveli (1,03,098) and Vellore (82,917 + Puducherry (84,036), Bengaluru (53,258), Mumbai (20,207) and New Delhi (4,027). Its total circulation amounted to 1,215,583 (as of December 2014, according to the Audit Bureau of Circulation) -- next only to the Daily Tanthi -- and a readership of 16,741,000 as in May 2010 as per the National Readership Survey. Thus, it is second only to the Daily Thanti for a Tamil daily.
The rates of Dinakaran newspaper advertisements vary according to the edition. However, if the same ad in the same size is released in more than one edition, their combined rate will include a rebate. Advertising in Dinakaran can be in any of several categories on offer. These include Matrimonial, Property, Situations Vacant, Lost and Found, Change of Name, Motor Vehicles, Public Notices, Tenders, Astrology, Entertainment, Business, Finance, Retail, Education, Obituary and Remembrance among others. The rate of each category varies from time to time and may even offer periodic rebates.
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Advertising in all the above categories are acceptable in only three formats:
Dinakaran Classified Text Ads are printed in Dinakaran classified ad pages in a run-on words format and costed accordingly per word. One can provide enhancements like colour, tick, bold and screen for greater visibility at extra cost.
Dinakaran Classified Display Ads are published in black & white or colour text formats and have enhanced features for design with images. Costed by the square centimetre, the text can be composed directly online using easy templates. One can also upload ads in PDF/JPEG/EPS formats too.
In both the above options, the ads can be composed in Tamil or English. Therefore, in case a language translation service is needed, this must be specified at the time of booking the ad.
Dinakaran Display Ads are published in any colours or sizes or pages. Costed according to the square centimetre, these ads are the costliest ads.
To book ad in Dinakaran newspaper, it would be most convenient to use one’s office or home computer to contact the online advertising facility Bookmyadvt. Its in-house media expertise will provide all the necessary information and assistance in publication of ads without extra charge. These services include providing updates of any discounts or special packages that may come up and also ensuring that ads for which at least two days’ notice has been given will appear in the right edition on the right date.
So reach the promotion of your goods, services or events to a select Tamil-speaking audience through Dinakaran via a well-established online agency.
